CONTACT Sean Helton, Enterprise Florida
ENTERPRISE FLORIDA TO UNVEIL FIRST-EVER FLORIDA BUSINESS BRAND
WHAT: Enterprise Florida Inc. (EFI), the state’s lead economic development entity will unveil Florida’s first-ever business brand following its board of directors meeting on January 31, 2013.
Florida has traditionally been known as a top-tier tourism location, but the state is also a thriving business destination, ranked as the #2 best state in the US for business, according to Chief Executive magazine. Facts, such as no personal income tax, unmatched trade access with Latin America and Florida’s top national ranking for workforce, transportation infrastructure, support the state’s competitiveness and credibility as a leading business destination.
The branding initiative represents one of the most important competitiveness tools for the state to market itself nationally and internationally as a business destination.
WHEN: Thursday, January 31, 2013 at 11:15 am – 11:30 am (EST)
WHERE: Ponce de Leon Park (Across from the DoubleTree Hotel)
119 E. Park Avenue, Tallahassee, Fla. 32301
WHO: Dignitaries in attendance will include: Governor Rick Scott (EFI Chairman); Secretary of Commerce/President & CEO of Enterprise Florida Gray Swoope
Enterprise Florida, Inc. is a partnership between Florida’s business and government leaders and is the principal economic development organization for the state of Florida. Headquartered in Orlando, Enterprise Florida’s mission is to diversify Florida’s economy and create better-paying jobs for its citizens by supporting, attracting and helping to create businesses in innovative, high-growth industries. In pursuit of its mission, Enterprise Florida works closely with a statewide network of economic development partners and is funded both by the State of Florida and by private-sector.