Serve up your message on the Soup!

Capital Soup delivers news straight from the source, making it a trusted, daily news source for leaders across local and state government, media, corporations, education and associations.


Why Capital Soup?

10,000+ visitors each month (70%+ from Florida)

Extended viewership through social media

Soup articles rank highly in Google search results

Influential on Florida, Politics and Tallahassee (according to Klout)

We always post your news in our daily news feed for no charge.

But now, Capital Soup dishes up tasty, new ways to package your message and keep it in front of Florida insiders.



Space on the Soup

  • Sidebar Banner Ad.  $900/month for top ad; $700/month for bottom ad

Showcase your ad in the right hand sidebar of Capital Soup’s desktop version. Two 250x300px ad units are available.

  • Sponsored/Promoted Placement.  $400/week slider placement; $200/week thumbnail placement; $150/week inline feed placements

Feature your article on Capital Soup in a premium position on the home page for an extended period of time, or use a native advertising space to refer visitors to your website, video or mobile application install page. Four units are available on the desktop and mobile versions of Capital Soup.

Please Note: Pricing varies during legislative session.



We can help you make the most of the space you purchase with these tasty add-on services.

  • Web Video Production.  $2,500+
  • Photography Services.  $175/hour
  • News Conference Recording Services.  $200/hour
  • Digital ad, meme and infographic design.  $1,500+
  • Campaign/Issue Micro-Website.  $3,500 and up
  • Search Engine Optimization. $1,500+
  • Website Lead Reports. Learn what companies are visiting your site from Capital Soup and elsewhere across the web – $1,500+/month
  • Communications Services (PR, Web, Social, Marketing, etc). Visit and contact for custom pricing


How Will You Serve Your Soup?

Your issue.  Shape the insider view of your issue by packaging all the information.

Your message.  Deliver your message to insiders where they’ll actually see it.

Your news.  Keep your news in a featured position to make sure it’s digested.

Your media.  Reinforce your story through video, photos, infographics and memes.

Your events.  If a tree falls in the woods and no one’s there to hear it, believe us, it didn’t happen.  Invite the world to view your news event by posting it on the Soup.

Your opinion.  Got a point of view?  Showcase it in a prime position.


Ready to Advertise with Capital Soup?

Email Ryan Banfill at or call 850.222.1996 to learn more about partnership and advertising opportunities today.