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You are here: Home / Leaders / FPRA Capital Chapter Announces Local Image Awards Winners

FPRA Capital Chapter Announces Local Image Awards Winners

Posted on April 19, 2021

Every spring, the Capital Chapter of the Florida Public Relations Association recognizes Tallahassee’s most outstanding PR practitioners for their creative and effective work in the field of public relations.

While we couldn’t celebrate in person this year, Capital Chapter President Drew Piers, APR, and President-Elect Zoe Linafelt hosted a virtual, travel-themed Image Awards ceremony. Director of Awards & Recognition Valencia Scott led the Image Awards coordination effort from beginning to end, and even personally delivered gift boxes to each organization that entered in the Image Awards.

“The annual Image Awards ceremony is an exciting opportunity to recognize the amazing communications campaigns and impressive work our members have created over the past year,” said Drew Piers, APR, president of the FPRA Capital Chapter. “This year has created countless challenges for professional communicators and our members consistently rise to the challenge, developing top-notch content on a range of meaningful issues.”

We received 20 entries this year, and each entry was judged by a panel of APR-certified public relations professionals from the Tampa Bay and Polk Chapters and evaluated on criteria including goals and objectives, implementation and overall effectiveness.

Here are the 2021 Image Award Winners:

DIVISION A: Public Relations Programs

Category 1: Community Relations
BowStern Marketing Communications: Envision No Hunger

  • Image Award
  • Judges’ Award

Category 2: Public Service
SalterMitchell PR: League of Women Voters of Florida Vote-by-Mail Awareness Campaign

  • Award of Distinction

Category 7: Promotional/Marketing
SalterMitchell PR: Anact and SurfearNEGRA Black Lives Matter Publicity Campaign

  • Image Award
  • Judges’ Award

DIVISION B: Collateral of Public Relations

Category 6: Specialty Item

Leon County: Ending the Reign of Mosquitos in Leon County

  • Grand Image Award
  • Image Award
  • Judges’ Award

DIVISION C: Digital Tools of Public Relations

Category 3: Social Media
Leon County: Gator Graphic: A Guide to Physical Distancing

  • Grand Image Award
  • Image Award
  • Judges’ Award

SalterMitchell PR: Examination Board of Professional Home Inspectors Facebook Campaign

  • Award of Distinction

Category 5: Video – External
Agency for Persons with Disabilities: Tacachale Dental Clinic Video

  • Image Award

Category 6: Video – Public Service

Allison Aubuchon Communications: Water Access Animated Video

  • Image Award

Category 7: Video – Institutional

BowStern Marketing Communications: “Home”

  • Award of Distinction

DIVISION D: Student Projects in Public Relations

Category 3 – Public Relations Campaign
FSU Students in New Age Media Group: “New Decade. New Cycle.” – Haute Route Campaign

  • Award of Distinction

For more information, visit FPRA-Capital.org.

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Filed Under: Leaders Tagged With: Florida Public Relations Association

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